Discussion Questions for Sex, Lies & Advertising
Before
reading this article, personally, I had never noticed the correlation of what
ads tend to run in magazines to what their articles state, or that this was
even happening. This article was written in 1990. Would you say that this is
still an issue in any magazines? Women’s magazines?
At
the start of this reading she states “women’s magazines are rarely taken
seriously.” After reading this article why would you say that this statement
would be true? Or would you disagree with this statement after the reading?
Why
is there a difference in standards between men and women’s magazines?
What
were some of the different industries that Ms. Tried to attract advertising
from but failed? Why did they fail?
Why
were some companies (foreign cars) uncomfortable with advertising to women, or
even creating ads that exclude no one?
Why
were these stereotypes of women allowed to effect business?
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